2025 BAIC Beijing BJ40e

The 2025 BAIC Beijing BJ40e marks a bold step into the future of off-road driving. Known as China’s rugged answer to the Jeep Wrangler, the BJ40 now comes in a fully electric version. With its boxy design, off-road capabilities, and advanced EV technology, the BJ40e promises to be a global competitor in the electric SUV market.

Whether you’re an adventurer, eco-conscious driver, or SUV enthusiast, this new BAIC model combines heritage toughness with zero-emission power.

Exterior Design – Rugged Yet Futuristic

The 2025 BAIC Beijing BJ40e maintains the signature boxy, military-inspired silhouette of the BJ40 lineup, but with modern electric styling touches:

Closed-off front grille with blue accents
LED matrix headlights for sharp visibility
20-inch alloy wheels with all-terrain tires
Removable roof and doors for open-air driving
Chunky bumpers and skid plates for real off-road protection

Interior – Tech-Forward Comfort

Inside, the BJ40e balances durability with high-tech luxury:

Digital cockpit with dual 12-inch displays
Premium leather and soft-touch materials
Wireless smartphone integration
Voice command & AI assistant
Ample cargo space for adventure gear

The cabin is designed for long-distance comfort and off-road practicality, making it appealing both for city drivers and outdoor explorers.

Performance and Powertrain

Under the hood (or rather, beneath the chassis), the BAIC Beijing BJ40e features:

Dual-motor AWD system for instant torque
Maximum power output: approx. 400–450 hp
0–100 km/h: around 5.5 seconds
Off-road drive modes (Sand, Rock, Snow, Mud)
Water-fording and hill-descent control

This makes it one of the few true electric off-road SUVs, capable of handling tough terrain with zero emissions.

Battery and Range

The 2025 BJ40e is equipped with a large 90–100 kWh battery pack (depending on trim), offering:

Range: up to 500 km (WLTP est.)
Fast charging: 10–80% in 35 minutes
Bidirectional charging (V2L): Power your campsite or tools directly from the SUV

⚡ Sustainable power meets adventurous lifestyle.

Price and Availability

While BAIC has not officially announced the global release, the expected starting price in China will be around ¥300,000 – ¥350,000 ($42,000–$48,000 USD).

The model may reach select export markets in Asia, the Middle East, and possibly Europe by late 2025.

Competitors

The BAIC BJ40e will rival:

Its mix of affordability and capability gives it a unique edge in the electric off-road SUV market.

Conclusion

The 2025 BAIC Beijing BJ40e is more than just an electric version of a classic SUV—it’s a statement of where rugged mobility meets green technology. With its off-road DNA, powerful EV setup, and competitive pricing, the BJ40e has the potential to become one of the most popular electric adventure SUVs worldwide.

For more EV updates, check out our posts on the 2026 GMC Sierra EV Elevation and the 2025 Volvo 240R EV Estate Study