2025 Genesis G90 Coupe Concept

2025 Genesis G90 Coupe Concept – The Next Evolution of Luxury and Performance

The 2025 Genesis G90 Coupe Concept signals a daring new chapter for the Korean luxury brand. Known for its refined sedans, Genesis now ventures into grand touring coupe territory, blending the craftsmanship of the G90 flagship with performance-inspired proportions and avant-garde design.

This concept represents Genesis’ ambition to challenge the world’s most prestigious luxury coupes with a bold, sculptural statement of power and grace.

🔥 Exterior Design

The G90 Coupe Concept captures attention with sweeping lines, a long hood, and a fastback silhouette that merges elegance with athletic intent.
At the front, the crest grille and two-line LED headlamps — Genesis’ signature — flow seamlessly into the body’s sculpted surfaces.
Wide rear haunches, a tapered glasshouse, and a minimalist rear light bar complete the look, combining classic proportions with futuristic refinement.

Finished in a deep metallic bronze or obsidian black, the coupe exudes a commanding presence.

⚙️ Powertrain & Performance

While official specifications are not confirmed, the G90 Coupe Concept is expected to feature Genesis’ twin-turbocharged 3.5-liter V6 engine, possibly enhanced with electric assistance (hybrid or mild hybrid).
Projected output is around 420–450 horsepower, sending power to all four wheels via Genesis’ HTRAC AWD system.

The concept’s adaptive suspension, lightweight aluminum structure, and rear-wheel bias suggest that Genesis aims to deliver not just comfort, but genuine GT performance dynamics.

🏛️ Interior & Craftsmanship

Inside, the G90 Coupe Concept reveals a masterclass in Korean luxury design.
Inspired by Korean architecture and traditional craft (hanok and metal inlay techniques), the cabin blends minimalism and technology.
Highlights include:

Hand-stitched Nappa leather seats
Sustainable wood and recycled metal accents
Floating OLED dashboard display
Digital gauge cluster with 3D visualization
Custom ambient lighting themes

Every detail is designed to evoke serenity and sophistication, transforming driving into an art form.

🧭 Technology & Innovation

Genesis equips the concept with its latest Connected Car Integrated Cockpit (ccIC) and AI-driven personal assistant, capable of adjusting settings based on mood, time of day, and route conditions.
Other advanced features include:

Level 3 semi-autonomous driving
Biometric entry and start
Augmented-reality navigation
Over-the-air updates (OTA)

Together, they make the G90 Coupe Concept as intelligent as it is elegant.

🎨 Design Philosophy

The coupe reflects Genesis’ “Athletic Elegance” philosophy — balancing dynamic power with calm precision.
Chief designer Luc Donckerwolke describes it as a “car that breathes emotion into luxury,” offering a bridge between traditional craftsmanship and the electric future.
Expect the production version to adopt a more electrified platform, possibly previewing a Genesis G90 EV Coupe in the coming years.

💰 Price & Release Outlook

Though still a concept, the 2025 Genesis G90 Coupe could inspire a limited-production grand tourer priced around USD $120,000 (approx. NZD $200,000).
A production variant may arrive by late 2025 or 2026, depending on market interest and platform readiness.